It offers many customizable templates, workflow automations, multiple views, and an ideas and requests board to monitor progress on tasks. Monday is a powerful project management tool that can help your marketing team brainstorm, plan, refine and track email marketing campaigns. When bundled with HubSpot’s other services, the Marketing Hub is an email campaign powerhouse. With HubSpot’s powerful reporting tools, you can gain deep insight into your campaign performance and subscriber data to help you craft effective campaigns that convert. These tools will streamline processes for marketing teams and increase customization for customers. ChatSpot.ai stands out from other well-known AI tools, such as ChatGPT, because it draws response data from the HubSpot CRM and other internal sources so users can further personalize email marketing campaigns using curated internal data. Content Assistant gives marketing teams the power to curate personalized blog posts, landing pages, sales and marketing emails, and other forms of content. The platform also offers a personalized AI solution with its ChatSpot.ai and Content Assistant. We like that HubSpot emails can be automatically personalized based on an email subscriber’s stage in the customer journey, list membership, or any information in their contact records, so you can deliver the most relevant campaigns based on that individual user’s behaviors and preferences. Like all of the best email marketing solutions, HubSpot allows you to easily create effective email campaigns from a series of professionally designed drag-and-drop templates. Email marketing is also available as a stand-alone free tool, which comes with limited features from HubSpot’s paid platform. This software serves as an all-in-one inbound marketing solution that works in tandem with your email efforts to cover blogging, landing pages, lead management, social media, ads and marketing automation. HubSpot’s email marketing capabilities are part of its Marketing Hub. Campaigner offers a 30-day free trial with full access to all features. The Advanced plan also offers exclusive access to a specialized sales engineering team for technical advice, the option to purchase behavior analyses, and the ability to build integrations with an open API. Users can even integrate e-commerce stores, like Shopify or WooCommerce, into automation workflows to help generate more conversions. In addition to email marketing, Campaigner’s automation tools can be used for SMS marketing campaigns. The email automation workflow provides users with an easy-to-use drag-and-drop builder to create unique, personalized customer journeys. For larger businesses that can afford it, this feature makes Campaigner an attractive email marketing platform. However, you need to sign up for the Advanced plan – which costs more than 10 times as much, at $649 per month – to gain access to the real star of Campaigner’s offerings: automation workflows. The company has a solid history of working with large global companies such as Adidas and Tripadvisor.Ĭampaigner starts at $59 per month for the entry-level Starter plan. Ĭampaigner should be a serious contender for midsize and large businesses that are looking for an email marketing provider. We also searched for software with customizable templates to help you create marketing emails that best reflect your branding. To help you find the best email marketing software for your business, we looked for cost-effective programs with extensive features for planning, organizing, automating and tracking your email campaigns. Email marketing software allows you to streamline and scale this process while measuring customer engagement. Email marketing is more personalized than social media and blogs because it creates a direct, one-to-one relationship with a subscriber when a campaign reaches their inbox. This best picks page is for business owners who want to find the best email marketing software to automate and improve their email marketing campaigns.Īlthough there are various digital marketing strategies you can try, email marketing is one of the most effective.When evaluating email marketing solutions, you should consider price, features and your business’s needs to make the best choice for your company.Businesses on a budget should consider an email marketing solution with both free and paid versions so they can scale up as their marketing needs grow.Email marketing software and solutions can help businesses plan, organize, automate and track their internal and customer-facing email campaigns.Best Bundled Marketing Solution: HubSpot.Best for Marketing Integrations: Freshworks.Best for Enterprise Marketing Solutions: Salesforce.Best for Small Businesses: Constant Contact.
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